Joanne's Lady Gaga has set forth a new campaign, alongside Starbucks, to promote the simple message of kindness.
With her Born This Way Foundation, the world famous pop star and the coffee giant are presenting "Cups of Kindness." With the sale of each beverage, Starbucks will donate 25 cents to various youth programs that have the key component of advocating communal positivity and mental health goals. Lady Gaga had to say of the news:
“We’re healthier and happier when we live our lives with compassion and our communities are stronger when we treat one another with generosity and respect. Born This Way Foundation and I are so excited to partner with Starbucks to help inspire positivity and love through the Cups of Kindness collection.”
Will you buy one of the specialty beverages?