Absolut Labs, a well-known virtual reality curator, and Deadmau5 have teamed up to bring you a special experience. The game created allows "fans to join the artist in his own virtual world like never before."
"The Absolut deadmau5 experience begins in the artist’s garage with a guest appearance from his Instagram-famous cat, Meowingtons. Here, users help Deadmau5 select one of his iconic cars, complete with a driver, and set out on a journey toward a nighttime gig."
The VR game promotes Deadmau5's latest single, "Saved."
"Users maneuver live-action obstacles to get Deadmau5 to his concert destination on time. The culmination of the experience is a concert in which the artist performs his new track, 'Saved' in front of a live audience shot in the artist's hometown of Toronto."